Double Cheesy Bites & Pepperoni Jalapeño Pizza – Dua Keseruan Baru dari PHD!

Kembali ada yang baru dari PHD di awal tahun 2017 ini!

Akrab bertahun-tahun dengan berbagai sajian pizza klasiknya serta pinggirannya yang beraneka ragam, PHD masih saja memanjakan kita dengan banyak pilihan baru setiap musimnya. Kali ini PHD tidak sungkan-sungkan langsung mengenalkan dua hal baru untuk para penggemarnya!

Penampilan menggoda Double Cheesy Bites

Langsung menuju yang pertama adalah Double Cheesy Bites. Crust yang satu ini memadukan dua rasa nikmatnya sosis ayam dengan keju mozzarella. Tidak cukup sampai di situ; PHD juga memperkenalkan nacho cheese dip yang rupa-rupanya cocok banget dengan pinggiran teranyar yang satu ini.

Oh that nacho cheese dip!

Jadi bayangin deh dua rasa sosis dan keju dalam tiap gigitannya saling melengkapi satu sama lain. Terlebih ketika dicelupkan ke dalam nacho cheese dip yang gurih gurih gurih nikmat!

Heits, jangan terbawa senang di sana dulu karena PHD punya satu kejutan lagi untuk kita semua.

Adalah Pepperoni Jalapeño yang kini menjadi topping pizza terbaru dari PHD. Sebagai penggemar Meat Lovers sejak jaman baheula; inovasi pizza bertopping daging selalu membuat saya penasaran. Uniknya, semakin dalam eksplorasi rasa yang bisa kita dapatkan meski dengan topping yang terlihat sederhana.

Look at ’em pepperoni! It’s the Pepperoni Jalapeño Pizza!

Meski berbekal dua topping saja, PHD tidak segan menutup setiap jengkal pizzanya dengan banyak pepperoni dan cabe jalapeño yang pedas nan segar diantaranya. Sebagai topping klasik, pepperoni ketika tersaji panas terasa lembut sekaligus juicy. Ketika tersaji banyak, surely you are in heaven!

Menyempatkan mencoba perpaduan antara pinggiran baru dengan pizza jenis teranyar ini adalah petualangan tersendiri yang tidak boleh dilewatkan!

Tersedia dalam ukuran reguler dan jumbo, Pepperoni Jalapeño juga bisa dipadukan dengan pinggiran original, stuffed crust, ataupun sausage crust. Dimulai dari harga IDR 78,000 untuk pizzanya dan dengan tambahan Double Cheesy Bites di harga IDR 98,000.

Pastinya gak ada alasan untuk PHD datang telat dengan pizzanya yang panas mengepul dalam 30 menit ke rumah kamu. Telat sedikit maka kamu akan mendapatkan voucher pizza GRATIS untuk pembelian berikutnya!

So, pastikan makan-makan seru kamu bersama teman-teman dan keluarga akhir minggu ini menjadi lebih asyik!

Finally, the new look of PHD beverages!

Pepperoni Jalapeño dengan Double Cheesy Bites? Double enaknya, double serunya!


PROMO DOUBLE CHEESY BITES [BUY 1, GET 1]

Setiap pembelian pizza dengan pinggiran Double Cheesy Bites akan mendapatkan gratis 1 Original Reguler Meaty.

Promo berlaku dari 20 – 26 Maret 2017


PHD
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Phone: +62 21 1500 600

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Why Superfood Can Save Your Eyes, Research Suggests

Within the spectrum of visible lights, the blue light is among that has the highest energy. It is actually found everywhere like for example when the sunlight collides with air molecules in the atmosphere, that causes the sky to go blue. On a smaller scale, the blue light is also found on electronic devices such as laptop computers, cell phones, or the LED lights and fluorescent bulbs.

While the blue light has its benefits such as boosting our alertness, helps our cognitive function, and even elevates our mood; it also has its downside. Among which is something that many of us might be unaware of – it is hazardous to our eyes.

The macula functions as the filter of harmful light for our eyes and as it degenerates, we may experience the loss of vision. It is currently the leading cause of blindness in the West and an estimate of 1 in 10 people over 65 suffers from advanced age-related macular degeneration. 

On the bright side; superfood is known as the source of nutrients with large doses of antioxidants, polyphenols, vitamins, and minerals. We see many kinds of superfoods now on daily basis as they are incorporated with modern culinary techniques to create not just for an alluring presentation or the usual important features such as textures or taste, but also for their health benefits.

Macular degeneration can be fought by consuming more lutein and zeaxanthin found in superfood, and this is based from the recent study by Harvard University. Several types of superfood vegetables with the highest quantity of lutein and zeaxanthin are kale, cress, spinach, peas, asparagus, and more. 

Rated as an ingredient with the highest count of lutein and zeaxanthin, kale is easily the most famous among superfoods. It is ubiquitous and can be obtained in local markets quite affordably. From appetizers to main courses, kale is a highly versatile ingredients fit for everyday use. Professional chefs love to play around with the ingredients and there are a lot of easy recipes for us to try.

For more information about macular degeneration, you can check this elaborated infographic below. Let’s keep our eyes healthy with superfoods!


Infographic credit: Focus Clinics

Berrywell: Jakarta’s Freshly Made Healthy Lifestyle (mise en place, Vol 18 – 2017)

While Bali may have been the first and foremost in Indonesia when it comes to wellness and healthy living, Jakarta is quickly following the same path. Despite its whole different stature compared to Bali and also known as one of the busiest capital cities in the world, the latter is actually linking itself comfortably with the healthy, post-industrial lifestyle.

Known for its smoothie bowls and cold pressed juices, Berrywell has opened up three outlets and each has its own specific demography to serve. Opening up strategically while staying relevant with the market are the keys for survival, explains Kareyca Moeloek as one of Berrywell’s owners.

Its first outlet was opened inside Fairgrounds of SCBD – an important business district in the heart of Jakarta. Of what used to be a place for nightlife for decades, Fairgrounds has transformed itself as one of the pioneering lifestyle hubs in Jakarta. Here, Berrywell is competing to cater a crowd who would specifically look for healthy treats after exercise or for the fast-paced businessmen who would seek fulfilling yet healthy lunch.

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Meanwhile at Plaza Senayan, Berrywell is serving the unpredictable mall-goers who may not always have specific target in mind when it comes to where to eat, but the shopping mall is a representation of Jakarta’s wealthier class on the south, which in the end works right with what the store has to offer.

Lastly, its latest outlet at the newly opened lifestyle hub Shophaus on the wealthy neighborhood of Menteng is probably the most suitable of all. The neighborhood itself can be easily reached by people coming from the northern part of the city. “But it’s not without its problems”, says Kareyca.

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Equipments, especially hand blenders and cold press juicers, are prone to breakdowns admits Kareyca. Quality yield as well as after-sales service and availability for spare parts are important factors taken into consideration before choosing the equipments. As for the logistics; Berrywell utilizes the speedy, reliable, and affordable online motorcycle taxi service to tackle not just the traffic but in case of immediate request for restock from the outlets. Lastly, proper education and confidence to instill upon younger, inexperienced employers are also paramount, especially since Berrywell is very open for part-timers.

There’s a specific standard of design for every Berrywell’s outlet and the one at Shophaus is the smallest. “We are operating with two freezers here and we had to work around the space to make it comfortable not just for us to work but for our customers as well,” explains Kareyca while showing the concealed parts of where they store the ingredients.

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As for the menu, Berrywell utilises local ingredients whenever possible especially for the fruits. The use of coconut water in some of their smoothie bowls menu and cold press juices portrays the characters of Berrywell strongly. Native to Indonesia, coconut is considered as super food and it works nicely with Berrywell’s formula of fruits, vegetables, and imported berries and grains.

Social media technology plays an important part to further introduce Berrywell’s existence to the world. However Kareyca admits that it is currently done casually but in the end, it’s growing really well thanks to the strategic positioning that Berrywell had done since day one at Fairgrounds and following next with the last two outlets.


BERRYWELL
www.berrywell.co.id


Original link: http://miseenplaceasia.com/berrywell-jakartas-freshly-made-healthy-lifestyle/

Namaaz Dining: Precisely Molecular (mise en place, Vol 17 – 2017)

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Namaaz Dining has always been the talk of the town for the past few years. Not only that it is a full-fledge restaurant specializing in molecular gastronomy, but it is also championing Indonesian cuisine as the star of the show.

Digging a bit deeper about the inspirations behind this restaurant, one can conclude that Namaaz Dining is clearly an embodiment of different disciplines inter twined into a beautiful synergy.

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There’s a sense of artistry derived from the background of Andrian Ishak, the chef proprietor who happens to have talents in music and painting. There’s a nationalistic fervor with the all-Indonesian lineup on each of the restaurant’s creations. Last but not least, the chef’s modernist preference with molecular gastronomy gives the ultimate touch for the whole restaurant’s theme.

Perhaps there’s only one so far in Indonesia a restaurant so faithful with Indonesian cuisine translated into these funky yet adventurous techniques. Admirably, Chef Andrian so far has successfully created different themes every season, numbering around one hundred recipes in total for the past four years of the restaurant’s existence.

molecular3On daily basis, the kitchen is bustling with activities and the staffs are all employing different gadgets and techniques rarely seen anywhere else. To date, Namaaz Dining opens only for dinner and by reservation only. A typical dinner here is a seventeen to nineteen-course meal and presented theatrically to create the amazement of the patrons.

For instance, the “Childhood”theme came purely from the pre-digital time, around two decades before the last millennium. It was the time when Chef Andrian experienced different flavors, habit, and customs in his childhood days. It is as simple as savoring the sweetness of geranium which was commonly bred in many households back then or how exciting it was to compete his pet snail in a race against his friends after school.

molecular4One of the highlights of that particular season was the tea bag and a donut, diluted with hot water to produce the flavor of Surabaya’s iconic dish of beef rawon soup or the gel-like Betawi beverage called bir pletok inside a test tube and covered with a geranium. The most mindblowing was perhaps ‘a sheet of paper with a pencil’. Once rolled together and eaten it tastes like sayur lodeh, Indonesia’s iconic cooked coconut soup with vegetables.

There’s no telling what will come next from Chef Andrian’s brilliant interpretations of Indonesian cuisine. So, if one considers himself as a true gourmet, then a visit here is clearly a must.


NAMAAZ
www.namaazdining.com


Original link: http://miseenplaceasia.com/precisely-molecular/

Heston Blumenthal Wins The Diners Club Lifetime Achievement Award

Celebrated chef Heston Blumenthal of The Fat Duck and Dinner by Heston Blumenthal has been awarded the 2017 Diners Club® Lifetime Achievement Award. The prestigious honour is part of The World’s 50 Best Restaurants awards, which will take place on April 5th at the Royal Exhibition Building in Melbourne, Australia.

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One of the culinary world’s most influential figures, Blumenthal, 50, is largely self-taught. Aside from a two-week stint at Raymond Blanc’s Le Manoir aux Quat’ Saisons in the UK, the London-born Blumenthal has no formal training. He developed his multi-sensory approach to cooking through investigation, experimentation and a single-minded vision to challenge culinary norms.

In 1995, Blumenthal opened The Fat Duck, a 40-seat restaurant in the tiny UK village of Bray, where he earned plaudits for his playful, inventive multi-course tasting menu and curious flavour combinations.

Blumenthal’s famed recipes for snail porridge and egg-and-bacon ice cream revealed an appreciation for art and science and put him at the forefront of a gastronomic revolution. Using equal parts science, technical wizardry, imagination and a sense of humour, Blumenthal presented a hyper-experimental dining experience. He was awarded his first Michelin star in 1999, his second in 2002 and his coveted third in 2004. In 2005, The Fat Duck secured the No.1 spot on The World’s 50 Best Restaurants list.

Building on the success of The Fat Duck, in 2004 Blumenthal acquired The Hinds Head, a 15th-century pub in Bray serving traditional seasonal cuisine and historic British recipes. In 2011, he launched his first restaurant outside Bray, Dinner by Heston Blumethal, at the Mandarin Oriental Hyde Park in London, to universal acclaim.

Dinner’s menu mines historical British recipes from as far back as the 14th century and reworks them using contemporary cooking techniques. A year after opening, Dinner earned its first Michelin star and made its debut on The World’s 50 Best Restaurants list at No.9, and it has maintained a position on the list ever since. His other renowned restaurants in England include The Crown pub, also in Bray, and The Perfectionists’ Café at London Heathrow.

In 2015, the maverick chef once again made headlines when he temporarily relocated The Fat Duck to Melbourne for six months while the flagship restaurant underwent a renovation. Once The Fat Duck returned to its original location, the Melbourne venue was relaunched as the second Dinner with Heston Blumenthal restaurant.

Over the last decade, Blumenthal has forged a hugely successful TV career with shows including Heston’s Feasts and Heston’s Fantastical Food, as well as working with premium British grocery chain Waitrose. Among the world’s most revered chefs, Blumenthal has received multiple honorary degrees, a fellowship of the Royal Society of Chemistry, and an OBE for services to British gastronomy.

As the 2017 recipient of The Diners Club® Lifetime Achievement award, he joins an elite group of international chefs. Former honourees include France’s Paul Bocuse, Alain Ducasse, Alain Passard and Jöel Robuchon, as well as Alice Waters, Daniel Boulud and Thomas Keller.

Acknowledging this new honour, Blumenthal said “I am honoured, thrilled and really quite excited to be given The Diners Club Lifetime Achievement Award. For me, this award is particularly special because it’s voted by my peers. After 20 years of The Fat Duck, I now feel like I’m just starting – and those 20 years were my apprenticeship. The future is very, very exciting.”


Credit: Catch On
Photography: Alisa Connan

The exciting gastronomic escapades of a foodie journo!

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